The rising costs of college can be daunting for parents planning for future education expenses and although there are a variety of ways to save for college, experts say many families are overlooking an extremely accessible route to help them reach their goals: 529 college savings plans.
Americans currently invest a record $179 billion in 529 college savings plans, but less than one-third say they know what 529 plans are, a six-point dip from last year, according to a recent survey by financial services firm, Edward Jones.
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